Küresel Pazarlama Stratejisi - Final - İçindekiler: foreign markets, hierarchical modes, methods of establishing wholly owned subsidiary, international sourcing decisions and the role of dub-supplier, the buyer-seller interaction, routes of internationalization for subcontractors, project exports, buyer-seller relationship, global marketing mix, country of origin effect and global brands, global brands, benefits of strategic alliances with environmental groups, princing decisions and terms of doing business, international pricing, factors affecting initial price setting, distribution policy, distributor selection criteria, integrated marketing communications and international advertising, global advertising and the communications process, factors influencing the communication situation, motivating sales personel, evaluating and controlling sales representatives, increasing the international awareness of personnel, Küresel Pazarlama Stratejisi ders notu,Küresel Pazarlama Stratejisi ders notu indir,Küresel Pazarlama Stratejisi final ders notu,Küresel Pazarlama Stratejisi final ders notu indir,bilgi üniversitesi ders notu, bilgi üniversitesi ders notu indir,isletme ders notlari,isletme ders notlari indir, ders notu, ders notu indir, üniversite ders notu, üniversite ders notu indir, (23/11/2024 15:04)
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